December 2000 Insights Issue #35Men against marital violence: a Nicaraguan campaignA third of women in Nicaragua has been assaulted by her male partner. What is being done to change men's violent attitudes and behaviour within the family? After Hurricane Mitch in 1998 domestic violence worsened. In response, Puntos de Encuentro and the Asociación de Hombres Contra la Violencia launched a campaign encouraging men to respect their partners, resolve conflicts peacefully and seek help to avoid domestic violence. How do men behave within a relationship? What are their attitudes towards their female partners? An initial survey showed that many men in Nicaragua expect women to wait on them, to be passive, and dependent. Men also admitted to feeling threatened by the possibility of being dominated by women. Do such fears and insecurities lead to conjugal violence? The study revealed, however, that men can have non-violent, positive relationships with women, despite growing up surrounded by aggression. The devastation caused by Hurricane Mitch pushed men to violent behaviour as family tensions and frustrations increased in the face of disaster. Puntos de Encuentro, working closely with 250 other organisations, developed a massive campaign in 1999 targeting men in seven worst-hit cities. The campaign included national and local media ads over a five month period, posters, pamphlets, educational materials, and training for activists, mostly men: men, research had shown, could best persuade other men to change. Central campaign messages were that:
How successful was the strategy? Did it reach men? Did men listen? Pre- and post-campaign surveys of 2000 men each, and 660 women in the second survey revealed that:
The first campaign ever aimed at men to tackle domestic violence in Central America has contributed significantly to raising awareness and changing men's attitudes and behaviour:
Contributor(s): Irela Solórzano, Oswaldo Montoya Further information: Other related links: |
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